Data Flows at the Speed of Trust
| Module 1 | Introduction |
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| Module 2 | Getting Started |
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| Module 3 | Active Listening |
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| Module 4 | Storytelling |
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| Module 5 | Customizing Messages |
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| Module 6 | Resources |
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Data flows at the speed of trust
Data modernization can be challenging work.
We know that data flows at the speed of trust, and that trust requires intentional relationship‑building. The tools in this section provide public health agencies with resources and strategies focused on building trust through active listening and collaborative engagement.
In the process of conducting interviews for the Data Modernization Stories from the Field project, the PHII team noticed a recurring theme across each of the jurisdictions we spoke with: the importance of communication. In the video above, we’ve compiled some highlights in which our featured interviewees discuss the reasons why communication is key to a successful data modernization plan.
Toolkit downloads and links
Building trust in public health data modernization activities through active listening
In response to feedback from data modernization teams about the critical role of listening to build trust and garner support for data modernization projects, PHII developed this resource outlining practical steps to incorporate active listening into data modernization activities.
Communicating with H.E.A.R.T. in Public Health 2.0
This document created by the Public Health Communications Collaborative (PHCC) provides considerations, sample questions and example scenarios using the acronym H.E.A.R.T. to reinforce key public health communication principles.
Utah Department of Health and Human Services Data Modernization Initiative (DMI) Assessment Facilitation Guide
Created by the Data Modernization team in Utah, this guide provides a summary of their process to execute a series of listening sessions on data modernization, including sample questions and a scoring rubric. Public health agencies may adapt this guide; please provide attribution using this citation: This document is adapted from the Utah Department of Health and Human Services Data Modernization Initiative Assessment Facilitation Guide originally developed in 2025.
Change management tools in the Immunization Information Systems (IIS) Migration Toolkit
This link connects to the Change Management module of PHII’s Immunization Information System (IIS) Migration Toolkit. The toolkit includes downloadable tools that data modernization teams can adapt to support their efforts to educate partners on the need for change, the risk of not making a change and how to prepare for and embrace change.
